Silencing the Lambs. How Propaganda Works. John Pilger, His Legacy Will Live

Global Research will be featuring in the next few days several of his most important writings.

By John Pilger

John Pilger’s legacy will live.

Global Research will be featuring in the next few days several of his most important writings.

To access his archive of Global Research articles (2007-2023), click here.

This article focussing on media propaganda was first published on August 22, 2023, is John Pilger’s edited version of an address to the Trondheim World Festival, Norway, on 6 September, 2022.

In an address to the Trondheim World Festival in Norway, John Pilger charts the history of power propaganda and describes how it appropriates journalism in a ‘profound imperialism’ and is likely to entrap us all, if we allow it.

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In the 1970s, I met one of Hitler’s leading propagandists, Leni Riefenstahl, whose epic films glorified the Nazis. We happened to be staying at the same lodge in Kenya, where she was on a photography assignment, having escaped the fate of other friends of the Fuhrer.

She told me that the ‘patriotic messages’ of her films were dependent not on ‘orders from above’ but on what she called the ‘submissive void’ of the German public.

Did that include the liberal, educated bourgeoisie? I asked. ‘Yes, especially them,’ she said.

I think of this as I look around at the propaganda now consuming Western societies.

Of course, we are very different from Germany in the 1930s. We live in information societies. We are globalists. We have never been more aware, more in touch, better connected.

Are we? Or do we live in a Media Society where brainwashing is insidious and relentless, and perception is filtered according to the needs and lies of state and corporate power?

The United States dominates the Western world’s media. All but one of the top ten media companies are based in North America. The internet and social media – Google, Twitter, Facebook – are mostly American owned and controlled.

In my lifetime, the United States has overthrown or attempted to overthrow more than 50 governments, mostly democracies. It has interfered in democratic elections in 30 countries. It has dropped bombs on the people of 30 countries, most of them poor and defenceless. It has attempted to murder the leaders of 50 countries. It has fought to suppress liberation movements in 20 countries.

The extent and scale of this carnage is largely unreported, unrecognised; and those responsible continue to dominate Anglo-American political life.

In the years before he died in 2008, the playwright made two extraordinary speeches, which broke a silence:

‘US foreign policy,’ he said, is ‘best defined as follows: kiss my arse or I’ll kick your head in’.

It is as simple and as crude as that. What is interesting about it is that it’s so incredibly successful.

It possesses the structures of disinformation, use of rhetoric, distortion of language, which are very persuasive, but are actually a pack of lies. It is very successful propaganda. They have the money, they have the technology, they have all the means to get away with it, and they do.’

In accepting the Nobel Prize for Literature, Pinter said this:

‘The crimes of the United States have been systematic, constant, vicious, remorseless, but very few people have actually talked about them. You have to hand it to America.

It has exercised a quite clinical manipulation of power worldwide while masquerading as a force for universal good. It’s a brilliant, even witty, highly successful act of hypnosis.’

Pinter was a friend of mine and possibly the last great political sage – that is, before dissenting politics were gentrified. I asked him if the ‘hypnosis’ he referred to was the ‘submissive void’ described by Leni Riefenstahl.

The All-American Lie Factory

‘It’s the same,’ he replied.

‘It means the brainwashing is so thorough we are programmed to swallow a pack of lies. If we don’t recognise propaganda, we may accept it as normal and believe it. That’s the submissive void.’

In our systems of corporate democracy, war is an economic necessity, the perfect marriage of public subsidy and private profit: socialism for the rich, capitalism for the poor. The day after 9/11 the stock prices of the war industry soared. More bloodshed was coming, which is great for business.

Today, the most profitable wars have their own brand. They are called ‘forever wars’: Afghanistan, Palestine, Iraq, Libya, Yemen and now Ukraine. All are based on a pack of lies.

Iraq is the most infamous, with its weapons of mass destruction that didn’t exist.

Nato’s destruction of Libya in 2011 was justified by a massacre in Benghazi that didn’t happen. Afghanistan was a convenient revenge war for 9/11, which had nothing to do with the people of Afghanistan.

Today, the news from Afghanistan is how evil the Taliban are – not that Joe Biden’s theft of $7billion of the country’s bank reserves is causing widespread suffering. Recently, National Public Radio in Washington devoted two hours to Afghanistan – and 30 seconds to its starving people.

At its summit in Madrid in June, Nato, which is controlled by the United States, adopted a strategy document that militarises the European continent, and escalates the prospect of war with Russia and China. It proposes ‘multi domain warfighting against nuclear-armed peer-competitor. In other words, nuclear war.

It says: ‘Nato’s enlargement has been an historic success’.

I read that in disbelief.

A measure of this ‘historic success’ is the war in Ukraine, news of which is mostly not news, but a one-sided litany of jingoism, distortion, omission. I have reported a number of wars and have never known such blanket propaganda.

In February, Russia invaded Ukraine as a response to almost eight years of killing and criminal destruction in the Russian-speaking region of Donbass on their border.

In 2014, the United States had sponsored a coup in Kyiv that got rid of Ukraine’s democratically elected, Russian-friendly president and installed a successor whom the Americans made clear was their man.

In recent years, American ‘defender’ missiles have been installed in eastern Europe, Poland, Slovenia, the Czech Republic, almost certainly aimed at Russia, accompanied by false assurances all the way back to James Baker’s ‘promise’ to Gorbachev in February 1990 that Nato would never expand beyond Germany.

Ukraine is the frontline. Nato has effectively reached the very borderland through which Hitler’s army stormed in 1941, leaving more than 23 million dead in the Soviet Union.

Last December, Russia proposed a far-reaching security plan for Europe.

This was dismissed, derided or suppressed in the Western media. Who read its step-by-step proposals? On 24 February, Ukrainian President Volodymyr Zelenskyy threatened to develop nuclear weapons unless America armed and protected Ukraine. This was the final straw… On the same day, Russia invaded – according to the Western media, an unprovoked act of congenital infamy. The history, the lies, the peace proposals, the solemn agreements on Donbass at Minsk counted for nothing… On 25 April, the US Defence Secretary, General Lloyd Austin, flew into Kyiv and confirmed that America’s aim was to destroy the Russian Federation – the word he used was ‘weaken’. America had got the war it wanted, waged by an American bankrolled and armed proxy and expendable pawn.

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