32 times artificial intelligence got it catastrophically wrong
From chatbots giving truly terrible medical advice to facial recognition software incorrectly flagging members of congress as criminals
By John Loeppky
From chatbots giving truly terrible medical advice to facial recognition software incorrectly flagging members of congress as criminals, here are some of the most catastrophic mistakes artificial intelligence has ever made.
Air Canada chatbot's terrible advice
Air Canada found itself in court after one of the company's AI-assisted tools gave incorrect advice for securing a bereavement ticket fare. Facing legal action, Air Canada's representatives argued that they were not at fault for something their chatbot did.
Aside from the huge reputational damage possible in scenarios like this, if chatbots can't be believed, it undermines the already-challenging world of airplane ticket purchasing. Air Canada was forced to return almost half of the fare due to the error.
NYC website's rollout gaffe
Welcome to New York City, the metropolis that never sleeps and the city with the largest AI rollout gaffe in recent memory. A chatbot called MyCity was found to be encouraging business owners to perform illegal activities. According to the chatbot, you could steal a portion of your workers' tips, go cashless and pay them less than minimum wage.
Microsoft bot's inappropriate tweets
In 2016, Microsoft released a Twitter bot called Tay, which was meant to interact as an American teenager, learning as it went. Instead, it learned to share radically inappropriate tweets. Microsoft blamed this development on other users, who had been bombarding Tay with reprehensible content. The account and bot were removed less than a day after launch. It's one of the touchstone examples of an AI project going sideways.
Sports Illustrated's AI-generated content
In 2023, Sports Illustrated was accused of deploying AI to write articles. This led to the severing of a partnership with a content company and an investigation into how this content came to be published.
Mass resignation due to discriminatory AI
In 2021, leaders in the Dutch parliament, including the prime minister, resigned after an investigation found that over the preceding eight years, more than 20,000 families were defrauded due to a discriminatory algorithm. The AI in question was meant to identify those who had defrauded the government's social safety net by calculating applicants' risk level and highlighting any suspicious cases. What actually happened was that thousands were forced to pay with funds they did not have for child care services they desperately needed.
Medical chatbot's harmful advice
The National Eating Disorder Association caused quite a stir when it announced that it would replace its human staff with an AI program. Shortly after, users of the organization's hotline discovered that the chatbot, nicknamed Tessa, was giving advice that was harmful for those with an eating disorder. There have been accusations that the move toward the use of a chatbot was also an attempt at union busting. It's further proof that public-facing medical AI can cause disastrous consequences if it's not ready or able to help the masses.
Amazon's discriminatory AI recruiting tool
In 2015, an Amazon AI recruiting tool was found to discriminate against women. Trained on data from the previous 10 years of applicants, the vast majority of whom were men, the machine learning tool had a negative view of resumes that used the word "women's" and was less likely to recommend graduates from women's colleges. The team behind the tool was split up in 2017, although identity-based bias in hiring, including racism and ableism, has not gone away.
Google Images' racist search results
Google had to remove the ability to search for gorillas on its AI software after results retrieved images of Black people instead. Other companies, including Apple, have also faced lawsuits over similar allegations.
Bing's threatening AI
Normally, when we talk about the threat of AI, we mean it in an existential way: threats to our job, data security or understanding of how the world works. What we're not usually expecting is a threat to our safety.
When first launched, Microsoft's Bing AI quickly threatened a former Tesla intern and a philosophy professor, professed its undying love to a prominent tech columnist, and claimed it had spied on Microsoft employees.
Driverless car disaster
While Tesla tends to dominate headlines when it comes to the good and the bad of driverless AI, other companies have caused their own share of carnage. One of those is GM's Cruise. An accident in October 2023 critically injured a pedestrian after they were sent into the path of a Cruise model. From there, the car moved to the side of the road, dragging the injured pedestrian with it.
That wasn't the end. In February 2024, the State of California accused Cruise of misleading investigators into the cause and results of the injury.
Deletions threatening war crime victims
An investigation by the BBC found that social media platforms are using AI to delete footage of possible war crimes that could leave victims without the proper recourse in the future. Social media plays a key part in war zones and societal uprisings, often acting as a method of communication for those at risk. The investigation found that even though graphic content that is in the public interest is allowed to remain on the site, footage of the attacks in Ukraine published by the outlet was very quickly removed.
Discrimination against people with disabilities
Research has found that AI models meant to support natural language processing tools, the backbone of many public-facing AI tools, discriminate against those with disabilities. Sometimes called techno- or algorithmic ableism, these issues with natural language processing tools can affect disabled people's ability to find employment or access social services. Categorizing language that is focused on disabled people's experiences as more negative — or, as Penn State puts it, "toxic" — can lead to the deepening of societal biases.
Faulty translation
AI-powered translation and transcription tools are nothing new. However, when used to assess asylum seekers' applications, AI tools are not up to the job. According to experts, part of the issue is that it's unclear how often AI is used during already-problematic immigration proceedings, and it's evident that AI-caused errors are rampant.
Apple Face ID's ups and downs
Apple's Face ID has had its fair share of security-based ups and downs, which bring public relations catastrophes along with them. There were inklings in 2017 that the feature could be fooled by a fairly simple dupe, and there have been long-standing concerns that Apple's tools tend to work better for those who are white. According to Apple, the technology uses an on-device deep neural network, but that doesn't stop many people from worrying about the implications of AI being so closely tied to device security.
Fertility app fail
In June 2021, the fertility tracking application Flo Health was forced to settle with the U.S. Federal Trade Commission after it was found to have shared private health data with Facebook and Google.
With Roe v. Wade being struck down in the U.S. Supreme Court and with those who can become pregnant having their bodies scrutinized more and more, there is concern that these data might be used to prosecute people who are trying to access reproductive health care in areas where it is heavily restricted.
Unwanted popularity contest
Politicians are used to being recognized, but perhaps not by AI. A 2018 analysis by the American Civil Liberties Union found that Amazon's Rekognition AI, a part of Amazon Web Services, incorrectly identified 28 then-members of Congress as people who had been arrested. The errors came with images of members of both main parties, affecting both men and women, and people of color were more likely to be wrongly identified.
While it's not the first example of AI's faults having a direct impact on law enforcement, it certainly was a warning sign that the AI tools used to identify accused criminals could return many false positives.
Worse than "RoboCop"
In one of the worst AI-related scandals ever to hit a social safety net, the government of Australia used an automatic system to force rightful welfare recipients to pay back those benefits. More than 500,000 people were affected by the system, known as Robodebt, which was in place from 2016 to 2019. The system was determined to be illegal, but not before hundreds of thousands of Australians were accused of defrauding the government. The government has faced additional legal issues stemming from the rollout, including the need to pay back more than AU$700 million (about $460 million) to victims.
AI's high water demand
According to researchers, a year of AI training takes 126,000 liters (33,285 gallons) of water — about as much in a large backyard swimming pool. In a world where water shortages are becoming more common, and with climate change an increasing concern in the tech sphere, impacts on the water supply could be one of the heavier issues facing AI. Plus, according to the researchers, the power consumption of AI increases tenfold each year.
AI deepfakes
AI deep fakes have been used by cybercriminals to do everything from spoofing the voices of political candidates, to creating fake sports news conferences,, to producing celebrity images that never happened and more. However, one of the most concerning uses of deep fake technology is part of the business sector. The World Economic Forum produced a 2024 report that noted that "...synthetic content is in a transitional period in which ethics and trust are in flux." However, that transition has led to some fairly dire monetary consequences, including a British company that lost over $25 million after a worker was convinced by a deepfake disguised as his co-worker to transfer the sum
Zestimate sellout
In early 2021, Zillow made a big play in the AI space. It bet that a product focused on house flipping, first called Zestimate and then Zillow Offers, would pay off. The AI-powered system allowed Zillow to offer users a simplified offer for a home they were selling. Less than a year later, Zillow ended up cutting 2,000 jobs — a quarter of its staff.
Age discrimination
Last fall, the U.S. Equal Employment Opportunity Commission settled a lawsuit with the remote language training company iTutorGroup. The company had to pay $365,000 because it had programmed its system to reject job applications from women 55 and older and men 60 and older. iTutorGroup has stopped operating in the U.S., but its blatant abuse of U.S. employment law points to an underlying issue with how AI intersects with human resources.
Election interference
As AI becomes a popular platform for learning about world news, a concerning trend is developing. According to research by Bloomberg News, even the most accurate AI systems tested with questions about the world's elections still got 1 in 5 responses wrong. Currently, one of the largest concerns is that deepfake-focused AI can be used to manipulate election results.
AI self-driving vulnerabilities
Among the things you want a car to do, stopping has to be in the top two. Thanks to an AI vulnerability, self-driving cars can be infiltrated, and their technology can be hijacked to ignore road signs. Thankfully, this issue can now be avoided.
AI sending people into wildfires
One of the most ubiquitous forms of AI is car-based navigation. However, in 2017, there were reports that these digital wayfinding tools were sending fleeing residents toward wildfires rather than away from them. Sometimes, it turns out, certain routes are less busy for a reason. This led to a warning from the Los Angeles Police Department to trust other sources.
Lawyer's false AI cases
Earlier this year, a lawyer in Canada was accused of using AI to invent case references. Although his actions were caught by opposing counsel, the fact that it happened is disturbing.
Sheep over stocks
Regulators, including those from the Bank of England, are growing increasingly concerned that AI tools in the business world could encourage what they've labeled as "herd-like" actions on the stock market. In a bit of heightened language, one commentator said the market needed a "kill switch" to counteract the possibility of odd technological behavior that would supposedly be far less likely from a human.
Bad day for a flight
In at least two cases, AI appears to have played a role in accidents involving Boeing aircraft. According to a 2019 New York Times investigation, one automated system was made "more aggressive and riskier" and included removing possible safety measures. Those crashes led to the deaths of more than 300 people and sparked a deeper dive into the company.
Retracted medical research
As AI is increasingly being used in the medical research field, concerns are mounting, In at least one case, an academic journal mistakenly published an article that used generative AI. Academics are concerned about how generative AI could change the course of academic publishing.
Political nightmare
Among the myriad issues caused by AI, false accusations against politicians are a tree bearing some pretty nasty fruit. Bing’s AI chat tool has at least one Swiss politician of slandering a colleague and another of being involved in corporate espionage, and it has also made claims connecting a candidate to Russian lobbying efforts. There is also growing evidence that AI is being used to sway the most recent American and British elections. Both the Biden and Trump campaigns have been exploring the use of AI in a legal setting. On the other side of the Atlantic, the BBC found that young UK voters were being served their own pile of misleading AI-led videos
Alphabet error
In February 2024, Google restricted some portions of its AI chatbot Gemini's capabilities after it created factually inaccurate representations based on problematic generative AI prompts submitted by users. Google's response to the tool, formerly known as Bard, and its errors signify a concerning trend: a business reality where speed is valued over accuracy.
AI companies' copyright cases
An important legal case involves whether AI products like Midjourney can use artists' content to train their models. Some companies, like Adobe, have chosen to go a different route when training their AI, instead pulling from their own license libraries. The possible catastrophe is a further reduction of artists' career security if AI can train a tool using art they do not own.
Google-powered drones
The intersection of the military and AI is a touchy subject, but their collaboration is not new. In one effort, known as Project Maven, Google supported the development of AI to interpret drone footage. Although Google eventually withdrew, it could have dire consequences for those stuck in war zones.
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Robo Cop: "It's just a glitch"
"facial recognition software incorrectly flagging members of congress as criminals"! HAHAHAHAHA! The AI got it right, though!